As the date approaches for the AAHA meeting in Tampa and the Vets First Choice Sunrise Session, I’m reminded of the enormous benefits of AAHA accreditation. The Value of AAHA Accreditation This is the third time, I’ve written about my experience with AAHA accreditation. Over the past 15 years of my career, I’ve helped four practices either become AAHA accredited or … [Read more...]
Archives for February 2015
How To Talk About Money
Don’t Talk About Money. Listen The most important thing you can do when someone has a concern (about money or otherwise) is to demonstrate that you hear him or her and that you care. Make eye contact, nod appropriately, and keep your body open and your arms at your sides. Show that you comprehend by repeating back to the client a summary of their concerns and then let them … [Read more...]
Payment Solutions for Veterinary Clients
After years of trying to fix clients’ concerns about money with a lecture on value, some practice owners are taking a more direct approach by offering their clients financing options and pet insurance. Not only are these solutions proving to be worth the risk of default, but they’re serving as great new client acquisition tools. Here’s a list of four that are currently … [Read more...]